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Video
sharing is becoming a trend nowadays as people tend to enjoy what they watch more
than what they read. Youtube itself is a strong dominator in video field. We
all know that Youtube has such a thing called channel whereby the owner uploads
videos on his/her channel and viewers are welcomed to watch them and subscribe
if they like. Youtube has features such as allowing or disallowing viewers to
comment. Most videos are usually long and sometimes, it gets so irritating to
wait for it to buffer till the end before you can watch it smoothly. Today, I’ll
be introducing you a fantastic mobile app which works something similar like
Youtube but not exactly the same. It is a cool app which has just been released
in Google Store on the 21st of December 2013. Be sure to check it
out at https://play.google.com/store/apps/details?id=com.clubber
DETAILS:
App’s Name: Clubs App
Type: Android mobile
app
Functions:
Allow people to share
short videos up to 30 seconds.
Allow people to start
their own club and be an owner OR join a club as a member.
Fee:
Free for normal use
Minimal membership
fee is required for special features.
WHAT IS GREAT ABOUT
THIS APP?
Club App is a mobile
app that unites people who share the same passion by offering them a unique
discovery experience for mobile, utilizing 30 second videos shared by club
members. The platform enables club owners to upload, share and monetize their
entertaining content. Unlike Youtube, only the owner of the channel can upload
videos whereas viewers can only choose to watch or not to watch. The whole concept
is different in the sense that Club App allows more interaction and makes
viewers and owner of the club feel more connected to one another. It gives more
opportunity for interpersonal interaction to take place. This app lets club members enjoy very targeted and
entertaining content and feel a sense of belonging just like actual
member-clubs!
Secondly, they have
video length limit which is good in a way that it is not too lengthy and
boring. Some videos on Youtube are undoubtedly too tedious and unnecessarily
long-winded. Viewers usually want to watch the gist of the video and not the
meaningless introduction. For instance, I used to watch this video which
teaches how to curl wavy hair using a straightener iron. The owner wastes 2
minutes at the beginning of the video talking about how she gets the
straightener from a store. It is unnecessary and the worst thing is, being the
first-time viewer, you will not know how long is this “unnecessary information”
will end before you can start to watch what you really want to watch. So, this
is really a trouble to me and to many viewers I believe, based on my
observation of people’s comments all these while. Club App is good in a way
that it lets the user know that the video is short and he/she should record
only the important information.
Basically, this app has what Youtube has to offer such as comment column and subscribers (in this case, club members). In fact, I think it is better because of various advantages discussed above. Not only that, it is specialized as a mobile app which I think is good because many people nowadays tend to burn boring moment watching random videos on Facebook which are shared by their friends. A short video during a boring moment is definitely a good way to fill up the vacant time.
EXAMPLES OF POTENTIAL
CLUBS:
Warren’s
daily financial market overview
Gwyneth’s
practical makeup
How-to
videos
Kate’s
cat fail Videos
Patrick’s
Knicks best plays
Moish’s
drinking local beer @ local venues around the world.
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